- Healing JungleHyundai Marine & Fire Insurance
Healing Jungle is a campaign that creates virtual jungle playgrounds in hospitals to help child patients overcome their fear. Installed in three hospitals, including Seoul Asan Medical Center, it features interactive play areas. The campaign video has over 10 million views on YouTube.
- The Largest ChildShinsegae PropertyStarfield
This campaign, utilizing the 22-meter media tower at Starfield Hanam, displayed projected current images of missing children, raising public awareness of missing children issues. The campaign won both the Outdoor Advertising Grand Prize and the Innovation Award at the Korea Advertising Awards.
- The Quiet TaxiHyundai Motor GroupCorporation PR
This campaign captures the inspiring story of a hearing-impaired taxi driver overcoming prejudice through the use of Hyundai Motor Group's mobility technology. INNOCEAN continues to run campaigns that bring positive change to the world through innovative and creative based on technology.
- Icheon SpecialtiesSK HynixCorporation PR
This campaign humorously portrays semiconductors as local specialties and was filmed in Icheon, home to SK Hynix's HQ. It effectively compared advanced semiconductors to local products, showcasing the company's commitment to growing with the community.
- Create the universeSK Hynix
This campaign used the personification of semiconductors to tell a playful story of semiconductors being sent to various advanced devices, such as smartphones and AI. It humorously conveyed the message of how widely semiconductors are used, earning positive responses.
- HMC PavilionHyundai Motor CompanyPyeongChang Olympics 2018
The Hyundai Pavilion at the 2018 PyeongChang Olympic Plaza, themed around hydrogen fuel cell EVs and hydrogen energy, was an automotive space without cars, designed with sensory and interactive content, attracting many visitors. It received awards at Cannes, Clio, Red Dot, and Adfest.
- Super Discount YanoljaYanoljaCorporation PR
The campaign gained attention by surpassing 30 million views within a month and is known for its addictive jingle and choreography. The rearranged version of 'Ponytail' became popular due to its repetitive melody and lyrics, and its spread was further accelerated by influencer parodies.
- Cyberbullying VaccineKorea Association of School Violence Victims, Seoul
This app, designed to prevent school violence, allows users to experience cyberbullying indirectly. It gained widespread support through a campaign and received interest from parents and educators. The app also won multiple awards, including the Clio Awards.
- See You TomorrowSK Telecom
This campaign won the Grand Prize at the 2018 Korea Advertising Awards, highlighting the use of 5G and IoT technologies to enhance social safety and emotionally portraying the dedication of firefighters and police officers.
- Chatty School BusHyundai Motor Group
This campaign, awarded a Bronze Lion at the 2018 Cannes Lions, used "Sketchbook Window" technology on school bus windows to help hearing-impaired students communicate and enjoy drawing during their commute.
- BEAT360Kia
The Kia brand complex cultural space BEAT360 is located in Seoul. It is designed to allow visitors to naturally experience Kia’s leading automotive culture and brand values through empathy, participation, and communication. This space has won awards at all three of the world’s major design awards.
- Genesis ChampionshipHyundai Motor Company
INNOCEAN plans and manages the Genesis Championship, a premium sports event, to enhance the luxury image of the Genesis brand. As the Genesis Championship has grown from the top domestic tournament to a global event, it continues to strengthen the brand's recognition in the global market.
- Hyundai MotorstudioHyundai Motor Company
Hyundai Motorstudio Goyang is an experiential automotive theme park. It represents the identity of an automotive company and a space for experimentation, designed to offer car experiences and foster automotive culture. The space and content were developed in collaboration with top experts.
- Channel Hyundai CardHyundai Card
Hyundai Card launched "Channel Hyundai Card" to showcase content reflecting its brand philosophy. In the first piece, the "Brand Film," actor Tom Hardy delivered profound lines with philosophical depth and a weighty performance, which further enhanced the brand's premium image.
- Curv TestSamsoniteCurv
This campaign showcases the properties of CURV material through experiments: its lightness, as it can stick to a wall with gum; its resistance to scratching, even with a drill; and its durability, as it remains undamaged by a tractor. It won the Grand Prize at the 2016 Korea Advertising Awards.
- SpacemanPikicast
This campaign used humor and everyday situations to convey Pikicast's identity as a content curation app. With the playful phrase, "We will give you the answer... sometimes," it resonated with a wide audience and successfully captured the attention of viewers aged 10 to 30.
- Child of Child FarmingKCC E&C
This campaign conveys the value of a home through the love and sacrifice of a grandmother, who embarks on a new journey of caring for her grandchildren even after her children are married. The ad emphasizes warm family bonds and has resonated with many people.
- I Am Your Father.Ministry of Environment
This campaign became the first by a government agency to win the Grand Prize in the video category at the Korea Advertising Awards. The video cleverly uses the lines "who are you?" and "I'm your father" to humorously personify discarded materials and their connection to various products.
- A Message to SpaceHyundai Motor CompanyCorporation PR
This campaign reflects HMC's brand direction of 'New Thinking, New Possibilities' by using 11 Genesis vehicles to create a massive message in the desert, expressing the emotion of a daughter missing her astronaut father. It has won over 30 awards at the three major international ad festivals.