Hyundai Motor Company showcased two overarching themes: its hydrogen vision and electrification. Headlining the space were world debuts of two new models: The All-New NEXO and The New IONIQ 6, backed by immersive displays and hands-on exhibits that made the brand’s electrification message fun and accessible. Hyundai's exhibition hall was designed to emphasize the importance of sustainability. The 'Water Drop' installation visualized the flow of water, while the 'Air Flow' display represented the movement of air. These installations symbolized the natural systems of water and energy, conveying a message of ecological sustainability. At the rear of the exhibition hall, the 'H2 Zone' focused on water-themed narratives, while the 'EV Zone' offered various electrification experiences, providing visitors with diverse interactive opportunities.