We planned and developed a PBV AR experience as a digital communication tool designed to intuitively showcase the Kia PV5's key product features and its wide range of potential applications. Using AR-based recognition of the vehicles displayed at each location, the content presents the PV5's exterior and interior features, core functions, purpose-built conversion models, and lifestyle use scenarios. Through interactive exploration of the vehicle's structure and functions, the experience communicates complex PBV information in an accessible and immersive way. It also provides guidance tailored to different use cases while effectively conveying the versatile mobility experiences and future vision represented by the PV5.