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Hyundai Motor Company Tucson iX

Sexy Utility Vehicle

  • Date
    2010-11-10
  • Service
    BX
  • Industry
    Mobility
  • Country
    Korea

The first advertisement for the Tucson iX, with the concept of 'provocative sexiness,' shifts focus from the car itself to the people riding in it. This bold approach received praise from the 2030 generation for its fresh and unconventional style.

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