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2025 Seoul Mobility Show Genesis
- Date2025-04-03
- ServiceCX LIVE
- IndustryMobility
- CountryKorea
Under the theme ‘Unfold a New Era of Genesis,’ Genesis used its presence at the 2025 Seoul Mobility Show to mark a decade of the brand and showcase its vision for the future. Through the debut of the X Gran Coupe and X Gran Convertible concept cars, Genesis laid out its next steps in luxury design—while also signaling its bold entry into the world of motorsports.
The GMR-001 Hypercar symbolizes Genesis’ bold entrance into high-performance mobility — stood as a centerpiece, captivating visitors with LED visuals that wrapped across three walls. GV60 Magma Concept The floor LED display beneath the vehicle evoked the essence of magma, metaphorically revealing the unseen force and explosive energy within. This visual storytelling heightened the impression of Genesis’ dynamic performance and refined design language in the EV era.
A media wall designed in the form of a traditional Korean folding screen—reflecting Distinctly Korean beauty—showcased visuals of Genesis’ first 10 years. The content conveyed the brand’s core values and timeless design heritage in a culturally resonant way.
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